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BUCU004: ENTREPRENUERSHIP
| Institution | MOUNT KENYA UNIVERSITY |
| Course | BUSINESS ADMINISTRAT... |
| Year | 1st Year |
| Semester | Unknown |
| Posted By | Liz Ochola |
| File Type | |
| Pages | 146 Pages |
| File Size | 693.88 KB |
| Views | 3703 |
| Downloads | 1 |
| Price: |
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Description
In this chapter we shall discuss concept of entrepreneurship and innovation, evolution
of entrepreneurship in Kenya, the concept of entrepreneurship culture, the
entrepreneurial cultural practices in Kenya, various theories of entrepreneurship and
the role of entrepreneurship in economic development.
Below is the document preview.
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CPA/CIFA; Leadership and Management combined notes
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quoteddefinitions:
Management guru, Peter Drucker, says the basic task of management includes both marketing and innovation.
According to him, "Management is a multipurpose organ that manages a business and manages managers, and
manages workers and work."
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