The influence of Service Quality on Customer Satisfaction and Customer Loyalty in 4-star hotels in Nairobi County- hospitality research project
| Institution | Kisii National Polytechnic |
| Course | Food and beverage |
| Year | 3rd Year |
| Semester | Unknown |
| Posted By | MAKORI KERECHA |
| File Type | docx |
| Pages | |
| File Size | 95.84 KB |
| Views | 627 |
| Downloads | 0 |
| Price: |
Buy Now
|
Description
The influence of Service Quality on Customer Satisfaction and Customer Loyalty in 4-star hotels in Nairobi County, Kenya has been a major importance in the hospitality industry. Service quality as seen is a major factor that contributes to customer satisfaction in the hotel industry since excellent service quality will bring about the satisfaction of their guests thus the brand of the hotel will be improved by the satisfaction of their guests. Service quality is also a major factor to which contributes to the loyalty of a guest since the customer will be satisfied and will definitely visit the hotel occasionally since the service quality of the hotel is good and professional thus the customers will talk to other to other potential customers about the quality of service of the hotel and they were treated as well as how they enjoyed their experience in the hotel. This then will improve the appearance of the hotel and increase the brand status of the hotel. We see the relationship of service quality on customer satisfaction and customer loyalty and the various theories as well as the different models that display the relationship between service quality, customer satisfaction and customer loyalty
Below is the document preview.
Beautiful wall curtains shop business plan
This is a business plan for starting and running a beautiful wall curtains shop.
EXECUTIVE SUMMARY'S
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
1637 Views
1 Downloads
133.72 KB
Solar panels and installation firm business plan
This is a business plan for starting and running. Solar panels and installation firm .
EXECUTIVE SUMMARY'S
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
1580 Views
0 Downloads
201.42 KB
Cement factory business plan
This is a business plan for a cement factory .
EXECUTIVE SUMMARY
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
1775 Views
0 Downloads
137.59 KB
Cleaning services firm business plan
This is a business plan for a cleaning services firm .
EXECUTIVE SUMMARY
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
1732 Views
0 Downloads
130.21 KB
Duvets shop business plan
This is a business plan for a duvets shop.
EXECUTIVE SUMMARY
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
1440 Views
0 Downloads
218.06 KB
Ken tanks supplies firm business plan
This is a business plan for Ken tanks supplies firm.
EXECUTIVE SUMMARY
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
1541 Views
0 Downloads
281.66 KB
Tents and chairs business plan
This is a business plan for tents and chairs enterprises .
EXECUTIVE SUMMARY
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
1633 Views
0 Downloads
215.56 KB
Effect of service delivery procedures on customer satisfaction in five star hotels - hospitality and tourism research report
The purpose of the study is to analyze the effect of service delivery procedures on customer satisfaction in five-star hotels in Nairobi CBD area. The study focuses on various objectives that make up the dependent and independent variables which will in turn be analyzed and presented after the data collection procedures. The study looked into various previous researches done on the same and identified the research gap which determined the target audience and the research group and site. As the researcher will proceed to data collection, the study will employ the use of questionnaires to collect relevant data for the study. The researcher will use census sampling technique whereby; the five-star hotels will be sampled using stratified sampling. Cluster sampling technique will be employed in that the sample will be categorized into two clusters namely: the entire service delivery team making up the hotel management and staff and the customers who frequently use the five-star hotels in Nairobi CBD area. The researcher will collect both qualitative and quantitative data which will be analyzed using SPSS and presented in form of tables and graphs for easy understanding. The study findings will, then, be presented and from which, conclusion and recommendations will be drawn to assist in future studies and to assist the hotels provide better services that satisfy the customers
618 Views
0 Downloads
100.05 KB
Architecture firm business plan
Trending!
This is a business plan for starting and running an architecture firm.
EXECUTIVE SUMMARY'S
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
2260 Views
0 Downloads
201.92 KB
Bank business plan
Trending!
This is a business plan for starting and running a bank.
EXECUTIVE SUMMARY'S
CHAPTER ONE
This chapter contains business description, owner’s background information, business name, business location, address, forms of ownership, type of business products and services, goals and objectives and others.
CHAPTER TWO
Here we have market plan which contains customers, domestic customers, institution, government department, market share/size, competition, promotion and advertisement and many more
CHAPTER THREE
We have organization/management plan which contains the management team, organization charts, other personnel, recruitment, training and promotion, recruitment of employees, training, remuneration and incentives, licenses, permit and by-laws
CHAPTER FOUR
It contains production facilities and capacity, production strategy, process and regulations affecting operations. The process involves the steps to be followed in producing garments especially commercial paper patterns and offering services of high standard than competitors. Besides this, it also contains expenses incurred in the business with regulation affecting all operations with the premise.
CHAPTER FIVE
Contains financial plan, pre-operational costs, cash flow statement, Performa, balance sheets, break even analysis and even others which have been indicated in table contain chapter five
The financial statement helps to compare the performance of the business with another business. The interpretation will also enable the business to compare the current performance and also predict the future.
2315 Views
0 Downloads
167.97 KB