PR Planning and Programming

Institution	MASENO UNIVERSITY
Course	PUBLIC RELATIONS
Year	4th Year
Semester	Unknown
Posted By	Codred Agencies
File Type	doc
Pages
File Size	42 KB
Views	2969
Downloads	0
Price:	Ksh. 50 Buy Now Buy via whatsapp

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Description

A public relations programme is not about short-term, reactive or haphazard public relations. Part of the IPR definition of public relations includes the following: the deliberate, planned and sustained effort to establish and maintain mutual understanding between an organization and its publics.

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