BASIC PRINCIPLES OF MARKETING AND MANAGEMENT

Institution UNIVERSITY
Course MARKETING
Year 1st Year
Semester Unknown
Posted By Mwalimu Evans Okoyo.
File Type pdf
Pages 486 Pages
File Size 1.11 MB
Views 2526
Downloads 0
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Description

This lesson deals with basics of the marketing process, marketing concept and marketing mix i.e. product, price, place and promotion
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