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ABA 307: Industrial Psychology Notes
| Institution | Maseno University |
| Course | PSYCHOLOGY |
| Year | 3rd Year |
| Semester | Unknown |
| Posted By | Liz Ochola |
| File Type | |
| Pages | 21 Pages |
| File Size | 244.16 KB |
| Views | 4100 |
| Downloads | 0 |
| Price: |
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Description
Behaviour Change at the Work Place through Motivation Motivation is defined as the process that initiates, guides and maintains goal-oriented behaviors. Motivation is what causes us to act, whether it is getting a glass of water to reduce thirst or reading a book to gain knowledge. It involves the biological, emotional, social and cognitive forces that activate behavior. In everyday usage, the term motivation is frequently used to describe why a person does something. For example, you might say that a student is so motivated to do well in a master’s program that she spends every night studying.
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CPR 223: ADVERTISING AND PUBLIC RELATIONS
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Advertisement is a mass communicating of information intended to persuade buyers to
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