Join Our WhatsApp Channel for Updates!
BBA 314: PUBLIC RELATIONS
| Institution | KENYATTA UNIVERSITY |
| Course | BUSINESS ADMINISTRAT... |
| Year | 1st Year |
| Semester | Unknown |
| Posted By | Liz Ochola |
| File Type | |
| Pages | 81 Pages |
| File Size | 1.13 MB |
| Views | 2015 |
| Downloads | 0 |
| Price: |
Buy Now
 Buy via
whatsapp
|
Description
publics. In the analysis of the definition (i) it is” the planned and sustained effort” ,meaning that PR activity is organized as a campaign or program and is a continuous activity, it is not haphazard. (ii) Its purpose is “to establish and maintain mutual understanding” – that is, to ensure that the organization is understood by others. This mutual understanding is thus between an organization and its publics, since many groups of people are involved.
Below is the document preview.
Respiratory Physiology
Trending!
Updated notes on respiratory physiology
3032 Views
0 Downloads
5.1 MB
KFI 201: CONSUMER THEORY
Trending!
Latest detailed notes on consumer theory
32 Pages
2378 Views
0 Downloads
1.1 MB
Cnidaria and Ctenophore
Trending!
Updated notes on Cnidaria and Ctenophore
3478 Views
0 Downloads
4.75 MB
NERVOUS TISSUE
Trending!
This course provides detailed notes on nervous system
68 Pages
3318 Views
0 Downloads
1.53 MB
PRINCIPLES OF DATABASES
Over the past two decades there has been enormous growth in the number and importance of database applications. Databases are used to store, manipulate, and retrieve data in nearly every type of organization, including business, health care, education, government, and libraries.
662 Views
0 Downloads
1.13 MB
Integrals of Exponential and Logarithmic Functions
Trending!
Integrals of Exponential and Logarithmic Functions
11 Pages
3151 Views
0 Downloads
165.26 KB
Principles of Questionnaire Construction
Trending!
Rank ordering is a method that works well with a small number of objects, such as 10. For example, instead of rating how serious each of a set of organizational problems are, you could ask the respondent to simply sort them in order of most to least serious.
2600 Views
0 Downloads
23.36 KB
INTRODUCTION TO STATISTICS
Statistics is the study of how to collect, organize analyze and interpret numerical information (data).
332 Views
0 Downloads
24.68 KB
NGE 201: GEOGRAPHIC THOUGHT
Trending!
Friedrich Ratzel (1844-1904)
He dominated the geographical scene in the late 19th century. He got his early education at several universities in Germany. He travelled widely in the United States, Europe and Mexico and Worked at the Universities of Munich and Leipzig. He was trained in zoology, geology and comparative anatomy.
2975 Views
0 Downloads
59.5 KB