Principles and practices of marketing

Institution Collage
Course MARKETING
Year 1st Year
Semester Unknown
Posted By Mwalimu Evans Okoyo.
File Type pdf
Pages 93 Pages
File Size 1.15 MB
Views 8671
Downloads 0
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Description

A market is: An aggregate of people who, as individuals or organizations, have needs for products or services and who have the ability, willingness and authority to purchase such products.
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