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BBA 201: UNDERSTANDING MARKETING AND THE MARKETING PROCESS
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Marketing is the process of communicating the value of a product or service to customers. From a societal point of view, marketing is the link between a society’s material requirements and its economic patterns of response. Marketing satisfies these needs and wants through exchange processes and building long term relationships.
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Uploaded: 2021-07-13
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BBA 111: INTRODUCTION TO BUSINESS STUDIES
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A business (also known as enterprise or firm) is an organization engaged in the trade of goods, services, or both to consumers.[1] Businesses are predominant in capitalist economies, where most of them are privately owned and administered to earn profit to increase the wealth of their owners. Businesses may also be not-for-profit or stateowned. A business owned by multiple individuals may be referred to as a company.
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Uploaded: 2021-07-13
BUSINESS MATHEMATICS
Welcome to the First Lecture in this course unit. In this lecture we are going to learn about set theory.
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11.5 MB
Uploaded: 2021-07-13
CCS 401: SOFTWARE PROJECT MANAGEMENT NOTES
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A project is a temporary endeavor undertaken to create a unique product, service, or result.
• Operations are work done to sustain the business.
• A project ends when its objectives have been reached, or the project has been terminated.
• Projects can be large or small and take a short or long time to complete.
68 Pages
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2.01 MB
Uploaded: 2021-07-13
INTRODUCTION TO ICT NOTES
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Information communication technology plays an important role in our day to day activities. It is common practice to find ICT systems in banks, supermarkets, government agencies, entertainment industries , media industries ,schools, hospitals and at home. To adapt to the ever changing technological world, one needs to be knowledgeable and competent user of computer based technologies.
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4.68 MB
Uploaded: 2021-07-13
KASNEB ATD Syllabus
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Accounting Technicians Diploma(ATD) Examination Syllabus
33 Pages
8354 Views
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649.89 KB
Uploaded: 2021-07-13
KASNEB CCP Syllabus
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Certified Credit Professionals (CCP) Examination Syllabus
54 Pages
6419 Views
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608.63 KB
Uploaded: 2021-07-13
KASNEB CICT Syllabus
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Certified Information Communication Technologists (CICT) Examination Syllabus
58 Pages
7368 Views
2 Downloads
636 KB
Uploaded: 2021-07-13
KASNEB CIFA Syllabus
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Certified Investment and Financial Analysts (CIFA) Examination Syllabus
60 Pages
7485 Views
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754.86 KB
Uploaded: 2021-07-13
KASNEB CS Syllabus
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Certified Secretaries (CS) Examination Syllabus
59 Pages
7163 Views
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553.66 KB
Uploaded: 2021-07-13
KASNEB DCM Syllabus
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Diploma in Credit Management (DCM) Examination Syllabus
32 Pages
6624 Views
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611.91 KB
Uploaded: 2021-07-13
KASNEB DICT Syllabus
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Diploma in Information Communication Technology (DICT) Examination Syllabus
28 Pages
7506 Views
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619.99 KB
Uploaded: 2021-07-13
CPS SEC 5: ADVANCED COMPANY SECRETARIAL PRACTICE
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Securities refer to those instruments that are used by business organizations to raise finance. The most commonly used securities are:
1. Bonds
2. Shares
3. Convertible securities
4. Commercial Paper/Notes
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1.15 MB
Uploaded: 2021-07-13
BUSINESS COMMUNICATION
This block focuses on the basic concepts of communication and how relevant they are
to budding managers and leaders.
287 Pages
441 Views
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1.59 MB
Uploaded: 2021-07-13
Business and Report Writing Skills
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In business, in the workplace, and in our personal lives, we all stand to benefit from more effective communication skills. Writing is essential to communicate your message clearly and professionally and to incite action in those who you supervise, work with and require action from.
78 Pages
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1.86 MB
Uploaded: 2021-07-13
COMPANY SECRETARIAL PRACTICE
This is a proffessional study material for Company Secretarial Practice. PART 1 {COMPANY LAW PRACTICES & PROCEDURES}
1071 Pages
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3.62 MB
Uploaded: 2021-07-13
GUIDANCE AND COUNSELLING TRAINING MANUAL
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The overall goal of this training manual is to equip the Guidance and Counseling teachers (both National and Incentive) from the five camp secondary schools in Kakuma with Basic Counselling skills and knowledge, to enable them assist the learners in their respectiveschools in addressing the psychosocial problems which they encounter in their everyday life both within and outside the camp.
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341.82 KB
Uploaded: 2021-07-13
LIFE SKILLS HANDBOOK
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This is an active learning handbook for working with children and young people.
167 Pages
7872 Views
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4.73 MB
Uploaded: 2021-07-13
APS430: INTRODUCTION TO INTERFACE OF PSYCHOLOGY AND SPIRITUALITY
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This course is a blend of psychology and spirituality. it explores how spirituality and psychology can converge and complement each other to have integrative comprehension of client‘s functioning and to deliver psychotherapy in a holistic manner.
96 Pages
6750 Views
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2.08 MB
Uploaded: 2021-07-12
ALT202: Survey Of African Literature
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The aim of the current unit is to stimulate your interest in African Literature. We start
from East Africa to West Africa and in deed sample literature from both the Francophone and Anglophone countries. We have exposed you to varied religious settings; African, Muslim and Christian social contexts.
146 Pages
8558 Views
2 Downloads
840.07 KB
Uploaded: 2021-07-12